Farmer Digital Decision Support Platform

Better Agricultural Inputs. Better Decisions. Better Farming.

Krinexa connects farmers with agricultural inputs, localized agronomic guidance, farm expense tracking and digital agricultural services through one farmer-focused platform.

  • Agronomist-supported advisory
  • Input delivery
  • Farm economics
  • English + Telugu
  1. Excess chemical input use, rising cultivation costs, complex apps, unauthorized dosage influence and limited technical knowledge.

    See the challenges
  2. A Farmer Digital Decision Support Platform with localized advisories, precise input recommendations and seamless input delivery.

    See the platform
  3. Lower cultivation cost, clearer profitability, precise input use and sustainable practices at cluster scale.

    See the impact

The challenge

Farmers face more than one challenge.

Input decisions on the farm are shaped by cost, access to information and the guidance available at the time of need. Five connected challenges stand out.

01

Excess Usage of Chemical Inputs

Inappropriate or excessive use of agricultural inputs can increase costs and reduce the efficiency with which inputs are utilized on the field.

02

Increasing Cost of Cultivation

Cultivation involves multiple expenses across inputs, labour, machinery, irrigation, transportation and other activities.

03

Complex Existing Digital Interfaces

Farmers may find complicated digital interfaces difficult to use, especially when accessing agricultural information and services.

04

External Influence on Input Decisions

Farmers may receive recommendations from unauthorized external sources that can lead to inappropriate dosage or unsuitable input choices.

05

Lack of Technical Knowledge

Farmers may not always have easy access to relevant technical agricultural guidance for crop-specific decisions.

Our solution

A Farmer Digital Decision Support Platform.

A Farmer Digital Decision Support Platform providing localized advisories, precise input recommendations, and seamless input delivery to optimize costs, improve productivity, and promote sustainable agriculture.

Localized Advisories

Guidance relevant to the farmer’s crop, stage and local conditions.

Precise Input Recommendations

Crop-specific product suggestions with clear dosage information.

Agronomist Support

Recommendations reviewed and supported by agricultural expertise.

Agricultural Input Delivery

Organized procurement and delivery of inputs to farmers.

Farm Expense Tracking

Simple recording of cultivation expenses through the season.

Crop Economics

Income recording and crop-wise profit or loss calculation.

FPO/FPC Integration

Tools for FPOs and FPCs to organize members, demand and supply.

Digital Agricultural Services

Field service requests, scheduling and drone-based services.

What the platform covers

  • Farmer registration
  • Crop and acreage information
  • Localized agricultural advisories
  • Agronomist-supported recommendations
  • Precise input recommendations
  • Product and dosage information
  • Input procurement
  • Input delivery
  • Expense recording
  • Income recording
  • Crop profitability calculation
  • FPO/FPC integration
  • Agricultural field services

The farmer journey

From crop planning to understanding farm economics.

One continuous flow across the crop season. Select a step to see what happens.

    Step 1 of 7

    Plan

    Record crop and acreage.

    Agricultural inputs

    Right Input. Right Dosage. Right Application.

    Krinexa helps farmers access agricultural inputs together with the information needed to use them well: what the product is for, how much to apply and how to apply it.

    Product information structure

    Product Name

    Category: Seeds

    Crop
    Crop the product is recommended for
    Target Use
    Sowing for the selected crop and season
    Recommended Dosage
    Seed rate per acre, as advised
    Application Method
    Sowing or transplanting method
    Pack Size
    Available pack sizes
    Availability
    Stock status for the farmer’s location

    Product and dosage details are shared as part of agronomist-supported guidance. No brands are shown in this presentation.

    Agronomist-supported advisory

    Guidance backed by agricultural expertise.

    Every recommendation passes through agronomist review. Farmers raise a request, the crop and field situation is assessed, and guidance is shared covering what to use, how much to use and how to apply it.

    An agronomist examines a chilli plant leaf with a magnifier alongside a farmer in his field, holding a tablet showing the leaf
    FarmerLeaves are turning yellow
    AgronomistReviewing crop stage & field
    RecommendationDosage & application guidance shared
    1. 01

      Farmer Request

      The farmer shares the crop, stage and concern through the app.

    2. 02

      Agronomist Review

      An agronomist reviews the request and crop details.

    3. 03

      Crop / Field Assessment

      The crop condition and field context are assessed.

    4. 04

      Recommendation

      Suitable inputs are recommended for the situation.

    5. 05

      Dosage Guidance

      Clear quantity guidance to avoid over- or under-application.

    6. 06

      Application Guidance

      How and when to apply for effective use.

    Stage 1 of 6: Farmer Request

    Farm expense & profit tracking

    Know Your Farm Costs. Understand Your Profit.

    Krinexa allows farmers to record cultivation expenses and crop income within the app and calculate their crop economics. Try it below.

    What the farmer enters

    In acres

    Add an expense

      Production & income

      In quintals

      Calculated results

      Net Profit / Loss
      ₹0
      Total Expenses
      ₹0
      Total Income
      ₹0
      Cost Per Acre
      ₹0
      Income Per Acre
      ₹0
      Profit / Loss Per Acre
      ₹0

      Where the money went

      Add expenses to see the breakdown by category.

      This is a demonstration of the in-app calculation. Nothing entered here is saved or sent.

      Sample Calculation

      Paddy on 2.5 acres

      Sample paddy crop economics for 2.5 acres
      CropPaddy
      Area2.5 Acres
      Total Expenses₹42,000
      Total Income₹68,000
      Cost Per Acre₹16,800
      Net Profit₹26,000
      Profit Per Acre₹10,400

      Actual farm results depend on production, market price and expenses.

      SeedsFertilizersCrop ProtectionPlant NutritionLabourMachineryIrrigationFuel / ElectricityLand PreparationSowingSprayingHarvestingTransportationOther
      An elderly farmer sits on a rope cot outside his village home, recording farm expenses on his phone with a notebook beside him
      Net profit · sample₹26,000

      Farmer app

      Everything a farmer needs, in one simple app.

      Designed around simple, familiar steps and available in English + Telugu. Tap the phone to explore the screens.

      Hello, Farmer
      Current crop · KharifPaddy · 2.5 acres
      Advisory
      Inputs
      Expenses
      Orders
      This season (sample)
      Expenses₹42,000
      Income₹68,000
      Profit₹26,000
      New advisory from your agronomist
      A smiling farmer in a cotton field using a smartphone
      Simple enough for every farmer
      • Farmer Dashboard

        Crops, advisories, orders and economics at a glance.

      • Farmer Registration

        Simple onboarding with basic farmer and location details.

      • Crop Selection

        Choose crops and record acreage for the season.

      • Input Products

        Browse inputs organized by crop and need.

      • Product Dosage

        Dosage and application information for each product.

      • Agronomist Advisory

        Raise crop queries and receive expert-backed guidance.

      • Expense Tracking

        Record every cultivation expense by category.

      • Farm Economics

        Total cost, income and profit or loss per crop.

      • Orders

        Place and review input orders in one place.

      • Order Tracking

        Follow each order from confirmation to delivery.

      • Tickets

        Raise and follow up on support requests.

      • Notifications

        Updates on advisories, orders and deliveries.

      Crops in the farmer’s language

      Paddy / Rice వరి Chilli మిర్చి Cotton పత్తి Groundnut వేరుశెనగ Maize మొక్కజొన్న Red Gram కంది Sorghum జొన్న Sugarcane చెరకు

      For FPOs & FPCs

      Helping FPOs and FPCs organize agricultural operations.

      Farmer Producer Organizations and Companies can manage members, plan input demand and coordinate supply and advisory from one view.

      • Farmer Management
      • Crop Records
      • Acreage Records
      • Input Requirements
      • Procurement
      • Inventory
      • Orders
      • Delivery
      • Advisory Coordination

      FPO / FPC Dashboard

      Illustrative preview
      Farmer recordsMembers & profiles
      Crops & acreageSeason plan
      Input demandAggregated needs
      Advisory queueCoordinated requests
      Crop-wise input status (layout preview)
      CropStageInput status
      PaddyTilleringPlanned
      CottonVegetativeProcurement
      ChilliFloweringIn delivery

      Illustrative interface preview with placeholder records.

      Farmers of a producer organization seated in a village hall while a coordinator presents a dashboard on a laptop

      Procurement & inventory

      Connected agricultural supply operations.

      Input demand from farmers and FPOs/FPCs connects to procurement, stock and order fulfilment, so the right product reaches the right farmer.

      A warehouse worker scans boxes of agricultural inputs on organized pallet racks with stacked sacks
      Illustration: input packs move from the warehouse along a conveyor through batch scanning, onto a delivery truck and out to a farm Warehouse Batch / Lot Farmer
      1. Procurement
      2. Warehouse
      3. Inventory
      4. Batch / Lot
      5. Order Processing
      6. Delivery
      7. Farmer
      • SKU Management

        Structured product and pack-size records.

      • Batch/Lot Tracking

        Each stock unit linked to its batch or lot.

      • Expiry Tracking

        Visibility of expiry dates across stock.

      • Stock Quantity

        Current quantities by product and location.

      • Stock Movement

        Inward, outward and transfer records.

      • Procurement Requirements

        Demand-based planning of what to procure.

      • Order Allocation

        Stock allocated against confirmed orders.

      • One connected view

        From procurement to the farmer’s doorstep.

      Delivery

      From warehouse to farmer.

      Every order moves through clear, visible stages the farmer can follow in the app.

      1. Order Confirmed

        Order received and verified
      2. Preparing

        Picked by batch and packed
      3. Dispatched

        Left the warehouse
      4. Out for Delivery

        On the way to the farmer
      5. Delivered

        Received by the farmer

      Select “Simulate an order” to follow a sample delivery.

      A drone operator with a remote controller watches an agricultural drone spraying a green paddy field
      Drone-based services · in development

      Drone & field services

      Technology-enabled field services.

      Krinexa is also developing agricultural field-service capabilities, so farmers can request, schedule and track on-field services through the same platform.

      • Crop Monitoring

        Field-level observation to support timely decisions.

      • Agricultural Spraying

        Organized spraying services aligned with advisory guidance.

      • Field Service Requests

        Farmers raise service needs directly from the app.

      • Service Scheduling

        Planned slots and coordination for each request.

      • Drone-based Agricultural Services In development

        Drone services for agricultural operations.

      Impact

      Creating measurable impact across the farm journey.

      Lower Cost of Cultivation

      Supporting efficient input use and better visibility into farm expenses.

      Higher Farm Profitability

      Helping farmers understand cultivation economics through expense and income tracking.

      Precision Input Utilization

      Supporting crop-specific input and dosage recommendations.

      Increased Digital Adoption

      Providing simple digital workflows designed around farmer needs.

      Sustainable Agricultural Practices

      Encouraging more appropriate and efficient agricultural input utilization.

      Scalable Cluster-Based Agri Intelligence

      Creating structured agricultural data and operational insights across farmer and FPO/FPC clusters.

      How each challenge is addressed

      ChallengeKrinexa responseIntended impact
      Excess usage of chemical inputsPrecise input and dosage recommendationsPrecision input utilization; sustainable practices
      Increasing cost of cultivationExpense tracking and crop economicsLower cost of cultivation; clearer profitability
      Complex digital interfacesSimple, bilingual farmer-first appIncreased digital adoption
      External influence on input decisionsAgronomist-supported advisoryAppropriate input choices and dosage
      Lack of technical knowledgeLocalized advisories and application guidanceBetter-informed crop decisions

      Why Krinexa

      Built around agricultural operations.

      • Agriculture-focused

        Built specifically for crops, inputs and farm operations.

      • Farmer-first workflows

        Screens and steps shaped around how farmers work.

      • Localized advisories

        Guidance relevant to local crops and conditions.

      • Agronomist-supported recommendations

        Recommendations backed by agricultural expertise.

      • Precise input recommendations

        The right product with the right dosage.

      • Input distribution

        Organized procurement and delivery to farmers.

      • FPO/FPC integration

        Tools for producer organizations and their members.

      • Farm economics tracking

        Expenses, income and profit in one record.

      • Inventory visibility

        Stock, batch and expiry information in view.

      • Field service coordination

        Requests and scheduling for on-field services.

      • Telugu + English experience

        Content available in the farmer’s language: తెలుగు and English.

      About Krinexa

      Building a more connected agricultural ecosystem.

      Krinexa Solutions Private Limited is an agriculture-focused company developing a Farmer Digital Decision Support Platform.

      Krinexa focuses on improving agricultural input access, agronomic guidance, organized procurement, digital farm records and agricultural services through a farmer-focused digital platform. The aim is to help farmers access the right agricultural inputs, appropriate dosage guidance, organized delivery and better visibility into cultivation economics.

      The platform brings together farmers, FPOs/FPCs, agronomists and supply operations so that decisions on the farm are better informed and easier to act on.

      Field and technology staff with tablets and a drone controller discussing a paddy crop with two farmers
      Representative image · field teams working with farmers

      Let’s build a better agricultural supply ecosystem.

      Connect farmers, agricultural expertise, inputs and farm economics through one connected platform.

      Contact

      Talk to Krinexa.

      Whether you are a farmer, an FPO/FPC, an agronomist or a potential partner, share a few details and the Krinexa team will get in touch.

      • Farmers
      • FPOs / FPCs
      • Agronomists
      • Partners & stakeholders
      * Required fields